Leading with Genuine Care Episode 6: Facilitating Great Discussion, with Marcus Sheridan
Marcus Sheridan got his first start in the business world in 2001 when he began installing swimming pools with two other friends out of the back of a beat-up pickup truck. Nearly a decade later, Sheridan’s company triumphed through the adversity after the collapse of the housing market to become one of the largest pool installers in the United States. Their website has become the most visited swimming pool websites in the world.
Marcus transitioned his success with River Pools and Spas into the development of his marketing and personal development blog —The Sales Lion, which has become a staple in the inbound and content marketing world. It has been featured in multiple industry publications including the New York Times where he was referred to as a “web marketing guru.” His book, “They Ask, You Answer” was rated the #1 Marketing Book to Read in 2017 by Mashable. His digital marketing and website design agency, IMPACT, helps businesses make their visions a reality by growing their marketing and sales.
When Sheridan isn’t spending time presenting compelling and passion-filled keynotes around the world and consulting with businesses and brands, he is usually with his wife and 4 children exploring new adventures.
What you’ll learn about in this episode:- Reasons Marcus feels the life lessons he learned as a child have shaped him and how he carried those lessons into adulthood both professionally and with his family
- Why Marcus believes it’s important to have private jokes with your kids
- The lessons Marcus learned, while on a mission in Chile during college, that taught him the skill of asking excellent questions and facilitating discussion
- The surprising benefit that being married and having children had on his college experience
- How Marcus is able to maintain his energy even when traveling up to 150 days per year
- When, how and why Marcus came to the realization that he had a unique ability to teach
- Why Marcus believes in passionate debate with business partners and the importance of a strong set of core values
- Reasons Marcus chooses not to dwell on the past
- How Marcus intends to disrupt the speaker bureau agency business
- The unique philosophy Marcus has regarding education
- Why Marcus wakes his wife up in the morning before he gets his day started
- One of the best decisions Marcus ever made in his life
- Why Marcus would rather exercise than take a nap
- The importance of being around people who make you want to be a better person
- Why Marcus believes waiting tables is a valuable skill and how it helped him create his own system that became useful in his own business success
- Why paying attention is essential, no matter how far something is above your head
- The importance of being present while spending time with your family
- His inspiration for the “They Ask; You Answer” style of business that brought his pool business back from the brink of bankruptcy
- Why building trust is essential, why it works, and how answering uncomfortable questions makes it work
- LinkedIn: https://www.linkedin.com/in/marcussheridan
- Facebook: https://www.facebook.com/MarcusSheridanInternational
- Twitter: https://twitter.com/TheSalesLion
- Website: https://marcussheridan.com/ and https://www.impactbnd.com
- Instagram: https://www.instagram.com/marcussheridan1
- YouTube: https://www.youtube.com/user/MarcusSheridan
- River Pools and Spas: https://www.riverpoolsandspas.com
Buy His Book “They Ask, You Answer”: https://bit.ly/2MJ4RC8