"Direct to fan" distribution is the foundation of building a sustainable music career. Technology companies are the most valuable entities in the world. Why? Because they have all of our data. Musicians and creators need to view themselves through this lens, instead of just giving their fans' data away to technology companies without knowing who is listening to their music. Musicians can do this by collecting as many email addresses and mobile phone numbers as possible to communicate with their audience directly forever.

This episode breaks down why you need to be selling music through your website and on Bandcamp. Bandcamp has been at the forefront of the direct to fan revolution, paying out $751 Million USD over the past decade to artists and rights holders.

To dig in further on this crucial topic, host Emily White interviews Bandcamp founder Ethan Diamond.

Also! Today’s episode is brought to you by the amazing folks at Bandzoogle. Built by musicians for musicians, #Bandzoogle is an all-in-one platform that makes it easy to build a stunning website and EPK for your music. Head to Bandzoogle.com & try it free for 30 days, +use the promo code “SUSTAINABLE” to get 15% off the first year of any subscription.

Happy listening!

Questions? Reach out to @EmWizzle on Twitter.

⁠Book this podcast was based on (Second Edition):⁠ 10% off w/ code PODCAST

Email List to be directly contacted when S2 & the book's next edition drops: https://bit.ly/SustainableList

CREDITS:

Creator, Executive Producer, Producer, & Host: Emily White

Engineer: Nathan Cain

Music: Matthew Wang

Sponsorship: info@c-ent.com

Graphics: Neelu Mohaghegh