In this episode of the Crisis Designer Podcast, we talk with Marc Avery, CISO and Managing Partner at Cyber Chain Alliance. Marc has spent his career leading security transformation across critical infrastructure, shaping resilient programs, and putting people at the centre of cybersecurity.
Marc explains why the human factor is still the foundation of security, why boards often struggle to truly engage with cyber risk, and how his team designs cyber crisis exercises that go straight to business impact. From worst case scenarios that deliberately “hurt where it counts” to emotionally charged moments that make executives think about their families and their responsibilities, he shows how storytelling, realism, and pressure create learning that sticks.
Crisis Designer Podcast