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The Genuinely Interested Podcast

Ep 114 Stu Heinecke - How to Get a Meeting with Anyone

Jan 24, 2022
01:03:53

Stu Heinecke is a hall-of-fame nominated marketer, a Wall Street Journal cartoonist, best-selling business author, and founder of Cartoonists.org, a group of prominent cartoonists from around the world who donate their art to help charities raise funds. The American Marketing Association just recognized him as “the father of Contact Marketing,” a term coined in his highly successful book, “How to Get a Meeting with Anyone”

Stu and I discussed - 

  • His soon to be released, new book - "The Magic Of Weeds"
  • The premise of his book, "How to Get a Meeting with Anyone"
  • How he landed his most important meeting ever
  • What is contact marketing?
  • Why visuals are so effective in locking down meetings
  • How to stand out when reaching out to prominent business execs / VIPs
  • The negatives & positives of island living

And much more...

Stu Heinecke

My Take: Being able to sell is an important skill to hone. In life, we are always selling - whether consciously or unconsciously. We are either selling ourselves, ideas, or services. We use the skill at work when finding a spouse/dating. social media - the list goes on. If you want to level up, being able to market yourself or your ideas is a critical piece of the puzzle. 

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