Is this the greatest greenest story ever told? With Dale Vince from Forrest Green Rovers

Is this the greatest greenest story ever told? One of the most radical sustainable transformations comes from the unlikeliest of places, the lower leagues of British football. The story of Forrest Green Rovers FC is legendary and inspiring. The club is entirely vegan and has implemented green initiatives such as using solar panels and an organic pitch, while also investing in innovative technology to reduce its environmental impact. And yeah, they are experiencing the most successful era in their 130-year-old history. Led by their charismatic owner Dale Vince, many have asked about their journey, but until now, no one asked what business and society can learn from a radical change maker such as Dale Vince. Prepared to reimagine green transformation.

Guest: Dale Vince is the owner of Forest Green Rovers. Dale is a businessman with a background in eco-friendly initiatives and a passion for promoting sustainable practices. Dale is a radical change maker and is very clear about his vision and what is needed of leaders when looking to transform their business.  

Learning points:

•You will hear that Forrest Green Rovers FC became immensely successful by reimagining what a football club can become and how it  creates social value beyond winning games. 

•How the journey of making Forest Green Rovers, the first carbon neutral club in the world paved the way for their massive on field success. 

•That grit, courage and the long perspective must be part of your leadership when looking to create radical change. 

•You will hear from their owner, successful businessman Dale Vince, how the stakeholder and private ownership models are more suited for radical change than the shareholder model. 

Reimagine is a podcast with host Babak Behrad, brought to you by Society Lab.