The Pomp Podcast

#1171 Codie Sanchez | The Secret To Thriving In A Recession

Mar 13, 2023
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INSIGHT

Be Ready For When Things Go On Sale

  • Prepare so you can buy assets when prices fall instead of trying to predict recessions.
  • Cody says readiness matters more than forecasting because value opportunities appear when cash is available.
INSIGHT

Friction Protects Private Deals

  • Private markets carry friction that limits herd-driven volatility compared with public tech bets.
  • Cody prefers boring cash-flowing businesses because they avoid manic pricing swings tied to easy trading.
ADVICE

Win The War For Eyeballs By Documenting

  • Document your process publicly instead of inventing content from scratch to win the attention war.
  • Cody recommends building audience leverage around boring businesses via 'document not create'.
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