In this episode of Unlocked, Austin and Elizabeth sit down with Cara Pratt, the new president of global retail and media at Circana. They discuss the evolution of retail media, the importance of data analytics, and the future of AI in the industry. Cara shares her insights on leadership, the necessity of personalization in marketing, and the long-term vision required for success in retail media. The conversation emphasizes the importance of collaboration, trust, and continuous learning in navigating the rapidly changing landscape of retail and media.