The Powers That Be: Daily

Fox’s Super Bowl Bonanza & ESPN’s NFL Equation

8 snips
Feb 12, 2025
John Ourand, a seasoned journalist covering the sports business, joins to discuss the NFL's impressive Super Bowl ratings, even with a lackluster game. He analyzes ESPN's potential acquisition of NFL's media assets and why they're pursuing more traditional assets despite declining values. The conversation also touches on the allure of celebrity culture, evident in Tom Brady's extravagant watch, and highlights evolving viewing habits and strategies in the competitive landscape of sports media.
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ANECDOTE

Super Bowl Fashion Show

  • John Ourand attended a GQ fashion show during Super Bowl week in New Orleans, a unique experience outside his usual work.
  • The show featured designer Bodie Wreck and appearances by Leon Bridges, Mina Kimes, Victor Cruz, and Joe Burrow.
INSIGHT

Record Super Bowl Viewership

  • Fox achieved record Super Bowl viewership despite a blowout game, due to factors like including Tubi streaming numbers and Spanish-language broadcasts.
  • Nielsen's change in counting out-of-home viewership also inflated the numbers.
ANECDOTE

Brady's Commentary

  • Tom Brady's commentary during the Super Bowl blowout was difficult to assess fully.
  • He struggled to transition from game analysis to storytelling as the game became less competitive.
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