Crafting content that establishes a connection and resonates with your audience is the key to engaging content. Renowned long-time influencer and content creator Valeria Lipovetsky, shares how she fuses her personal style and authentic storytelling when creating engaging content. She shares how to maintain authenticity while navigating the world of partnerships and sponsored content, how she’s turned her business into a collaborative agency, and some of the biggest lessons she’s learned along the way. Tune in to be inspired by the resilience that drives longevity and the beauty of crafting narratives that resonate deeply with audiences.    Follow Marianna: @marianna_hewitt Follow Valeria: @valerialipovetsky   This episode is brought to you by:   Beis: beistravel.com/MARIANNA for 15% off your first purchase   Caraway Health: new members get 30 days free at caraway.health/marianna   Clean Simple Eats: CleanSimpleEats.com and code MARIANNA at checkout for 20% off your first order.    Westin: Westin hotels Produced by Dear Media This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.