Motley Fool Money
Sometimes Second Acts Work Out
Nov 30, 2023
Bill Barker, a Motley Fool analyst known for his keen insights on macroeconomic trends, joins David Meier, an expert on corporate turnarounds, to discuss how companies rebound in changing landscapes. They dive into the current stock market dynamics, the looming Santa Claus rally, and the evolving challenges in cybersecurity. The conversation highlights the contrasting fates of BlackBerry and Garmin, showcasing Garmin’s remarkable comeback through strategic innovation, while examining the ongoing struggles of traditional automakers.
36:10
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Quick takeaways
- Blackberry's pivot into cybersecurity came late, facing challenges due to late entry and lack of proper sales force and marketing.
- Garmin's successful second act was achieved by leveraging its expertise in GPS-enabled navigation, expanding product offerings and focusing on returning capital to shareholders.
Deep dives
Blackberry's Second Act: From Mobile Phones to Cybersecurity
Blackberry, once known for its secure mobile communications, has undergone a significant shift from being a mobile phone maker to specializing in enterprise mobility management suites for cybersecurity. The company's pivot into endpoint security, which focuses on securing mobile devices, comes late in the game and faces stiff competition from other cybersecurity providers. While 59% of Blackberry's revenue comes from its cybersecurity portfolio, the company's late entry and lack of proper sales force and marketing make it challenging to achieve a successful turnaround.
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