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The Hustle Daily Show
The breakfast sandwich reigns supreme
Oct 30, 2023
Discover the rise of breakfast sandwiches, the fastest-growing item in convenience stores and fast food restaurants, worth over $2.4B this year. Exploring their popularity, portability, and perfect components, the hosts discuss the impact of breakfast sandwiches on the food industry. They also delve into the success of Five Nights at Freddy's in the horror genre and a nostalgic bodega's charm in NYC.
13:06
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Quick takeaways
- Breakfast sandwiches have become incredibly popular, with data showing that they were the fastest growing item at convenience stores this year.
- The convenience and portability of breakfast sandwiches have made them a popular choice, leading to impressive sales.
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The Rise of Breakfast Sandwiches
Breakfast sandwiches have become incredibly popular, with data showing that they were the fastest growing item at convenience stores this year. Sales have skyrocketed, with Americans buying over 2.4 billion breakfast sandwiches as of September, a significant increase from 1.5 billion in 2019. Fast food restaurants are also seeing a surge in breakfast sandwich sales, surpassing other popular items like chicken nuggets and burgers. The appeal of breakfast sandwiches lies in their portability and convenience, perfect for people on the go who need a quick and easy meal, particularly during busy mornings.
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