The Content Experiment Podcast 84. Why Content is Really One Big Experiment
Content and marketing is a huge struggle for so many business owners, mostly because you're afraid you'll get something wrong. And anything less than perfect is unacceptable, right?
Nope, wrong! Done is always better than perfect and imperfection shows that you're human.
Just put your content out there, see how it lands, then make adjustments as you go. Of course, you still need to do your homework and talk to your audience about what they need and want from you. But rather than try to make every piece of content you produce perfect, make little changes to your strategy, your cadence and your messaging as you go.
First, you'll finally publish something consistently. And your audience will appreciate the fact that you're not trying to do everything perfectly.
Not sure how to do this? Listen in to today's episode! I'm announcing The Content Experiment Summit, a five-day summit for coaches and course creators who are ready to uplevel their content. I'm also sharing the personal reason behind the name.
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