Optimal Work Daily - Career, Productivity and Entrepreneurship 1827: Your Guide to Launching Your First Product Quickly and Well by Jeff Goins on Entrepreneurship and New Businesses
Oct 1, 2025
Join bestselling author Jeff Goins, known for his insights on writing and creativity, as he shares his strategies for launching products efficiently. He emphasizes that speed trumps perfection, encouraging aspiring entrepreneurs to embrace a quick launch to gather real feedback. With practical tips on creating a sales page and running effective marketing campaigns, Jeff illustrates how momentum from movement can lead to better results. His mantra? 'Launch it before you’re ready!' Don't miss his actionable advice for kickstarting your business journey.
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Launch Before Perfection
- Launch before you think the product is ready to learn from real feedback rather than endless validation.
- Momentum comes from movement; shipping creates opportunities you can't plan for in advance.
Write A Precise Sales Page
- Write a clear sales page that explains the problem, solution, and delivery details using a framework like PASTOR.
- Include timing and packaging so the page clarifies what buyers will receive and when.
Tell Everyone About Your Launch
- Announce the launch widely by emailing your list and telling your network so no one can say they had no idea.
- Message people individually and ask for feedback from those likely to buy.
