The Rollup

Why Prediction Markets Will Become The Largest Financial Market with Kalshi Co-Founder Tarek Mansour

7 snips
Sep 29, 2025
Tarek Mansour, co-founder and CEO of Kalshi, shares insights on how prediction markets can revolutionize financial trading by pricing real-time truths. He discusses his journey from Goldman Sachs to legalizing event-based markets, emphasizing the potential of these markets for elections and cultural events. Tarek reveals plans to integrate cryptocurrency for transparency and liquidity, while envisioning predictive markets as a new media layer that quantifies public sentiment. His vision includes Kalshi as a core financial platform, empowering engagement across finance and media.
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ANECDOTE

Origin Story From Trading Frustration

  • Tarek recounts building Kalshi from his trading experience at Goldman and Citadel after seeing poor event hedges like the Trump election trade.
  • That gap convinced him to create markets that price simple questions about the future across politics, weather, culture, and more.
INSIGHT

Prediction Markets As A New Major Asset Class

  • Kalshi positions prediction markets as a new, broad financial market that prices probabilities for everyday questions about the future.
  • Tarek argues this market could become the largest financial market because more people care about simple future events than individual equities.
ADVICE

Fix Legal And Liquidity First

  • Solve the legal and liquidity problems first to scale prediction markets into mainstream financial infrastructure.
  • If you fix those two constraints, virtually every news topic and disagreement can be financialized and traded.
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