PPC powerhouse Navah Hopkins joins the podcast to discuss the harmonious relationship between SEO and PPC:
· Why the myths about the lack of PPC & SEO synchronicity are not just false, but harmful
· What goes into synching your SEO and PPC teams
· Unifying PPC and SEO at the vertical level
Plus, the who, what, when, where, and why of Featured Snippet deduplication
Host:
Mordy Oberstein
https://twitter.com/MordyOberstein
https://www.linkedin.com/in/mordy-oberstein-12551715/
Special Guest: Navah Hopkins
https://twitter.com/navahf
https://www.linkedin.com/in/navahhopkins/
https://www.linkedin.com/company/hennesseydigital/
Presented by Rank Ranger: www.rankranger.com/
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