The Performance vs. Brand Advertising Battle with David Rodnitzky

After graduating from law school in 1999, the one thing that David Rodnitzky knew for sure was that he didn’t want to be a lawyer. So he packed up his bags and moved to San Francisco, searching for his next great opportunity.

After landing a job in tech, he volunteered to dive into the advertising world. After trial, error and many lessons learned, David set up his first consulting agency at a coffee shop that eventually turned into the well-known 3Q Digital growth marketing agency.

David joins us on Growth Marketing Camp to share insights on the go-to-market evolution of advertising giants, like Google and Facebook, plus his thoughts on AI vs. Humans in modern marketing. He also talks about the importance of relevance and creativity, why advertising has to be part of the experience rather than a distraction, and how to develop and nurture great company culture. If you want to learn how to be successful from an industry veteran, you’re at the right place!