The Art Engager cover image

The Art Engager

Exploring The Art of Noticing with Rob Walker

Oct 26, 2023
Rob Walker, author of "The Art of Noticing" and Fast Company columnist, dives into the significance of observation in daily life. He discusses how modern distractions challenge our attention and advocates for a mindset shift towards mindfulness. Rob shares insights on enhancing museum visits by noticing overlooked objects and the personal stories behind them. Additionally, he highlights his latest book, "Lost Objects," focusing on the emotional resonance of what we’ve lost or discarded, urging a deeper connection with the world around us.
37:48

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Quick takeaways

  • Noticing is essential in combating distractions in our fast-paced world, fostering a mindset that appreciates presence and creativity.
  • Engaging with objects and personal stories related to loss enriches our connections with material culture and human relationships.

Deep dives

The Importance of Noticing

Noticing is essential in today's fast-paced world where distractions are prevalent. It is crucial for individuals to recognize the war for their attention orchestrated by various external forces, such as advertising and technology. Developing the skill of noticing involves cultivating a mindset that values being present and aware of the environment. Engaging deeply with surroundings can foster originality and creativity, which are vital traits for any innovator.

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