Mark King, adidas Group North America President, joins Sports Business Radio to discuss the U.S. Open, marketing U.S. athletes in other countries and his favorite adidas shoe amongst other sports business topics. King also discusses his own sports business podcast - Extraordinary Happens: Competing in Sports, Business and Life. We also review the sports business headlines of the week. Follow Sports Business Radio on Twitter @sbradio. #MarkKing #adidas #sportsbiz #ExtraordinaryHappens
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