Analytics 101: What Colleges Don’t Understand About AI and Data with Emily Chase Coleman

This week on That Tech Pod, Laura and Kevin sit down with Emily Chase Coleman, a leading voice in higher ed analytics, to talk about how data, AI, and shifting policy are transforming the college experience.

We kick things off with a look at predictive analytics in enrollment and financial aid. Emily shares the most common misconceptions schools still have about AI, and how generative tools are forcing colleges to rethink academic integrity, fairness, and even the rules around who gets to use AI, and when.

As the conversation turns to policy and student loans, Emily weighs in on recent headlines about aid cuts and loan forgiveness battles. She explains how these changes are already affecting how institutions plan for the future, and why equity needs to be at the center of it. We also talk about cybersecurity and student privacy. With ransomware attacks on the rise and more schools moving to the cloud, Emily talks about how institutions can balance being data-driven with protecting student information. Spoiler: most aren’t investing enough in cyber defenses. We also look ahead to the next decade. What does the “smart campus” of 2035 look like? How can colleges move from being data-aware to truly data-informed? And if Emily could change just one thing about how universities use data today, what would it be?

Emily Chase Coleman is a visionary in higher education analytics, reshaping how institutions use data to drive strategy. As the Co-founder and CEO of HAI Analytics Inc., she helps colleges and universities make informed, data-backed decisions about enrollment, financial aid, and student success. With over 20 years in higher education leadership and a PhD in Social Psychology and Statistics from Cornell, Emily is uniquely positioned to bridge the gap between data science and institutional strategy.

At HAI Analytics, Emily is leading the charge in making predictive modeling and data visualization tools more accessible to university decision-makers. Her team has developed an innovative software-with-service platform, empowering institutions to use analytics for long-term sustainability without relying on full-time consultants. Emily is also a strong advocate for education reform, challenging outdated models in admissions and financial aid. She critiques the high-price, high-discount tuition system for exacerbating socioeconomic disparities and pushes for test-optional admissions to promote equity in college access.

Beyond higher education, Emily champions women in leadership and tech, sharing insights from her journey as a female founder in edtech and data analytics. She is passionate about increasing representation in STEM and creating pathways for women entrepreneurs.

Support a Good Cause:
All proceeds from That Tech Pod merch sales during July and August will be donated to the victims of the Camp Mystic tragedy. Shop here and help make a difference.