530: Peter Kozodoy | How Brutal Honesty Leads to Massive Success

Peter Kozodoy, after working with hundreds of leaders from Warren Buffett to startup founders, found that the surprising secret to extraordinary success isn't knowledge, hard work or luck: It's HONESTY. Peter is passionate about unlocking people’s potential for success through brutal honesty and it’s through this that he co-founded the tech platform Stradeso, coaches people in personal and professional growth, and has spoken at TEDx, CEO Clubs of America, Digital Book World, as well as written the book Honest to Greatness.

Let’s jump in and learn from Peter how brutal honesty leads to massive success. 

Things you will learn in this episode:

[00:01 - 05:56] Opening Segment 

• Sponsored ad
• I introduce today’s guest Peter Kozody
• Ink 5000 serial entrepreneur 
• Coach and consultant 
• Featured in Forbes and CEO Clubs of America 
• Be sure to check out Guestio and start booking influential guests today 
• Peter gives some background on himself 
• Grew up South of Boston 
• Bored quickly 
• Private schooling 
• Into figure skating as a kid 
• Natural elitist; wanting to be best at everything 
• Becoming Lift Other’s orientated 

[05:57 - 16:42] Being Honest with What You Want to Achieve 

• Peter talks about what drives him
• Natural elitist; wanting to be best at everything 
• Becoming Lift Other’s orientated 
• Being honest about what you want 
• Becoming the best version of yourself 
• Building upon a network 
• Peter’s story going back into further studies 
• Peter’s advice to younger people who identify with this path 
• Be honest about who you are 
• Coming out of the what and the why into the who 
• Picture your life at 30 and 40; what makes you happy 
• Peter talks about the ability to navigate finding yourself 
• The Monopoly game example 
• The advantage you have starting out 
• Reflect and acknowledge where you’re starting from
• A word from our sponsor

[16:43 - 26:34] How Brutal Honesty Leads to Massive Success

• Peter talks about what he did after getting his Mba 
• Becoming an author 
• Challenging the lack of honesty in marketing and sales 
• Becoming a coach and consultant
• Peter’s thoughts on the concept of brutal honesty
• Strategic honesty 
• Honest about those around us; ultimate empathy 
• Making great things happen 
• Honesty within relationships 
• Relating to personal responsibility 
• Getting rid of, ‘you should’
• Intimacy versus honesty in business situations 
• Telegraph who you are first 
• Establish an expectation of what you will say
• Spending time becoming their best friend 

[26:35 - 32:24] Closing Segment

• Who you know, or What you know?
• Who every single time
• People go with people who they like
• A relationship that changed your life? 
• You never know 
• ThE RaNDoM RoUnD
• How to reach out to Peter 
• Links below
• Final words 

Tweetable Quotes: 

“I found that I hadn’t been completely honest with myself about all the things that I DID want to achieve that were an important part of who I am and my identity.” - Peter Kozodoy

“When it comes to brutal honesty, it’s about strategic brutal honesty… Most times we need to be brutally honest about people.” - Peter Kozodoy

Resources Mentioned: 

• Honest to Greatness

You can connect with Peter on LinkedIn, Twitter, and Instagram. Check out his website https://peterkozodoy.com to learn even more. 

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