Practical Founders Podcast

#126: Jason Fried on 20 Years Bootstrapping BaseCamp at 37signals

79 snips
Jan 10, 2025
Jason Fried, co-founder and CEO of 37signals and author of 'Rework', discusses the 20-year journey of Basecamp, emphasizing simplicity and essential tools for project management. He highlights the importance of bootstrapping and avoiding VC funding to maintain profitability and freedom. Fried explains why Basecamp caters to small businesses rather than chasing enterprise clients, advocating for the adaptability of software to user needs. He also shares insights on balancing efficiency with creativity while fostering innovation in remote work environments.
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ADVICE

Time Management for CEOs

  • Schedule nothing on Mondays or Fridays to maximize focused time.
  • Keep your days free to handle important tasks and be available for meaningful conversations.
ADVICE

Respectful Collaboration

  • Avoid shared calendars and meeting invites.
  • Instead, ask colleagues directly for their time, making interruptions intentional and respectful.
ANECDOTE

Website Iteration

  • Basecamp's website is frequently redesigned, about twice a year.
  • Jason Fried enjoys reworking the site's copy and positioning to stand out from competitors.
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