How law firms can survive a PR crisis with crisis simulations featuring Bill Coletti of Kith Crisis Management

Bill Coletti is a global crisis strategist, a C-suite advisor and a reputation management specialist. He is the CEO of Kith Crisis Management, which works with businesses to improve crisis communication and manage public perception. He has more than 25 years of experience working with global corporations such as Target, AT&T and American Airlines. 

Prior to Kith, Bill served as the Executive Vice President of Hill+Knowlton Strategies and as a Senior Strategist at Public Strategies. He worked as an executive director and political campaigner before finding his niche in crisis management and strategy.

In this episode:

How would your law firm deal with a crisis?

It’s all too easy to assume your firm would excel, but you never know until you are put into that situation. Many companies fail to truly recover as their hidden weaknesses and blind spots are revealed. Especially in the age of social media, it is more important than ever to have a strong strategy against crisis. That’s where Kith Crisis Management comes in.

Kith is led by Bill Coletti, a reputation strategist and crisis manager who has worked with some of the largest companies in the world. With a background in political campaigning, he learned firsthand the importance of having a strong game plan. He and his staff work with law firms and businesses to prepare them for crisis before it’s too late. So how prepared is your firm?

Michelle Calcote King talks with Bill Coletti, the CEO of Kith Crisis Management, to learn how law firms can survive crisis situations. The two discuss how to prepare for a crisis, the important steps of dealing with one and how to recover afterward. They then break down Kith’s process, including simulations and handling social media. Find out the rest by listening to this episode of the Spill the Ink! podcast.