Secrets of Staffing Success

[InSights] How to Recruit Outside of Job Boards in 2025

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Apr 14, 2025
In this insightful discussion, Brad Smith, Chief Strategy Officer at Haley Marketing, shares two decades’ worth of expertise in the staffing world. He reveals strategies for recruiting beyond job boards, such as leveraging local Facebook campaigns that convert and the surprising ROI of employee referral programs. Brad also highlights the untapped potential of your ATS through segmentation and stresses grassroots methods like engaging with community organizations. Get ready to rethink your recruiting approach and unlock new talent channels!
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ADVICE

Leverage Facebook Strategically

  • Use Facebook for targeted, hyper-local recruiting with tight geographic focus.
  • Support posts with paid ads and simplify the application process to boost conversions.
ADVICE

Build Grassroots Recruiting Partnerships

  • Build grassroots partnerships with churches, mosques, vocational schools, and community centers.
  • Engage niche groups like veteran organizations and local employment centers for untapped labor.
ADVICE

Reactivate and Segment Your ATS

  • Reactivate your ATS by segmenting candidates and communicating via SMS or email campaigns.
  • Prioritize existing candidates before spending on new job board advertising to improve efficiency.
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