Purpose Driven FinTech Founder: Open banking, data privacy, learning who is your target audience and economic background diversity in FinTech | Fliss Berridge, Director and Co-founder at Ordo
Today I speak with Fliss Berridge, Director and Co-founder at Ordo, an Open Banking Payments-as-a-Service FinTech. Fliss has a background in music, law, and payments.
We talk about resilience and embracing failure, account information services and payment initiation services open banking standards, learning who is your target audience and iterating accordingly, designing for customers who do not have your level of knowledge, addressing concerns about data privacy and security in open banking, and gender, social and economic background diversity in FinTech.
"You need people that have got different experiences, you want to see how different people react and interpret to ensure your product is fit for not just geeks like you, but broadly speaking, the population."
Let’s dive into it!
👉 You can find Fliss here
- LinkedIn: https://www.linkedin.com/in/fliss-berridge-07a05b84/
- LinkedIn Ordo: https://www.linkedin.com/company/ordohq/
- Website Ordo: https://ordopay.com/
👉 And you can find Monica here:
- LinkedIn: https://www.linkedin.com/in/monicamillares/
- TikTok: https://www.tiktok.com/@moni_millares
- YouTube: https://www.youtube.com/@moni_millares
- Website: https://moni-millares.mystrikingly.com/
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In this Purpose Driven FinTech episode we cover:
(0:00:00) Intro and Fliss’s background
(0:05:06) The role of purpose in Fliss's life and in Ordo's life
(0:11:38) Fliss's journey from being a musician to being a CEO and founder
(0:22:06) Overview of Ordo and its products
(0:29:55) What makes a great product
(0:40:33) The importance of protecting customer data in open banking
(0:45:20) The need for diversity in fintech
(0:49:20) Advice for regulators in building the regulatory framework for open banking
(0:55:41) The importance of social and economic diversity in fintech
(1:07:45) The impact of abandoning acronyms in the industry
(1:06:35) The importance of diverse perspectives in product development
(1:09:00) The negative impact of acronyms on inclusivity and communication
(1:09:37) Language matters and the need for inclusivity in society
(1:10:08) The concept of the "wild card" and its implications
SEARCH QUESTIONS
- What is open banking and how does it work?
- What are payment initiation services in open banking?
- How does open banking protect customer data?
- What is the difference between account information and payment initiation?
- How to design products for users without your knowledge level?
- What is user testing for FinTech apps?
- How does open banking improve payment security?
- What are the regulatory requirements for open banking?
- How to identify your target audience in FinTech?
- What is the role of consent in open banking?
- How does GDPR apply to open banking services?
- What are the benefits of open banking payments?
- How to build accessible FinTech products?
- What is guest checkout in open banking?
- How do open banking APIs work?
- What are the challenges of building MVP products?
- How does the FCA regulate open banking companies?
- What is economic background diversity in FinTech?
- How to overcome blind spots in product development?
- How does open banking compare to screen scraping?
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Production and marketing by Monica Millares. For inquiries about supporting or sponsoring the podcast, collabs or guest appearances email Monica at fintechwithmoni@gmail.com
Disclaimer: This episode does not constitute professional nor financial advice and does not represent the opinion nor views of my current, past or future employers. The guest has agreed to record and release our conversation for the use of this podcast and promotion in social media.