WHOO'S House Podcast

EP 114 Eminem talks possible 50 Cent album collab, his secret rap bible and loves Cardi B

8 snips
Jan 10, 2025
In this engaging conversation, Grammy-winning rapper Eminem shares insights from his career, including his secret 'rap bible' filled with ideas and rhymes. He reminisces about memorable moments on Shade 45 and his excitement over discovering new music. Eminem hints at a potential album collaboration with 50 Cent, expressing enthusiasm for the idea. He also expresses admiration for Cardi B's unique energy, recalling her memorable appearances. The discussion offers a fascinating peek into the mind of one of hip-hop's legends.
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INSIGHT

Artist-Led Station Shapes New Music Discovery

  • Eminem built Shade 45 to spotlight music he and his DJs cared about instead of copying terrestrial radio playlists.
  • The channel aims to be early on trends and promote artists who lack exposure on regular radio.
INSIGHT

Station As Ongoing Creative Radar

  • Eminem uses Shade 45 as an internal A&R: he discovers new artists and freestyles through the station's DJs.
  • Hearing other rappers can prompt him to revise his own lines to avoid recycled punchlines.
INSIGHT

Protecting Original Punchlines

  • Eminem edits lyrics if he hears another rapper use the same punchline to keep his work original.
  • He tracks overlaps closely and will scratch lines if they appear elsewhere first.
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