“I’m Calling You Out!” - Business Coach Di Foster Give Us a Brutal Reality Check (Accidental Business Owners #13)

Welcome to the latest episode of Accidental Business Owners.

This is a show we ran last year on our Business in Between channel – but this year we’re bringing it onto our main feed.

The premise of the show is that last year Steve and Seamus became fulltime business owners. We left our 9-5s to go all in on Between Two Beers – and thought it would be interesting to document our journey.

Last year we started working with a business and mindset coach Di Foster, who you might remember as a guest on the podcast and quickly realized she was the perfect foil to help them work through all the highs and lows of being a business owner. We recorded 12 episodes of Accidental Business Owners – and this was our last recording of 2024.

It was recorded on a Saturday morning in mid-December – the day after a half-day strategic meeting with Di and our accountant Matt Hinton - at the end after our busiest week of the year. So it’s fair to say tensions and emotions were delicately poised – as we tried to chart a path to success in 2025 across our podcast, B2B Speakers and B2B Reflections.

This episode is a bit of a ride, and pretty raw, but we’re really excited to show more of what’s happening behind the scenes with us in 2025.

Hang in there for Di’s big serve at the end, when she thought the mics were off.

Enjoy.

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