THE 12 WEEK YEAR (BRIAN P. MORAN & MICHAEL LENNINGTON) - Listening books
Jul 3, 2023
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Authors Brian P. Moran and Michael Lennington discuss the benefits of compressing planning and execution into 12-week cycles. They explore the power of execution, sacrificing comfort for greatness, and the importance of keeping score. They also discuss accountability, achieving greatness through consistent effort, facing challenges, crafting a vision, setting and achieving goals in a 12-week timeframe, and aligning time and activities with unique capabilities.
Setting clear goals and executing within a 12-week timeframe leads to improved results.
Having a compelling vision emotionally connected to goals is crucial for success.
Prioritizing actions aligned with long-term objectives and measuring progress is important.
Intentional time management and saying yes/no strategically are key for achieving desired results.
Creating a bold and inspiring vision enables overcoming challenges and executing with determination.
Recognizing the power of vision as a driver of high performance leads to personal and professional growth.
Deep dives
The Power of the 12-Week Year
The podcast emphasizes the importance of setting clear goals and executing them within a 12-week timeframe. The hosts argue that most people fail to accomplish what they are capable of because they lack a sense of urgency and consistency in their actions. They highlight the significance of having a compelling vision that is emotionally connected to your goals, as well as the need for effective planning and measurable execution. The podcast stresses the importance of keeping score, measuring progress, and confronting the truth about your performance. It encourages intentional time management and prioritizing actions that align with long-term objectives.
12-Week Planning and Weekly Scorecard
The podcast introduces the concept of 12-week planning, where each 12-week period is treated as a year, providing a fresh opportunity to be great every 12 weeks. The hosts emphasize the need to focus on a few key areas instead of spreading oneself too thin. They explain the importance of aligning weekly plans with overall goals and measuring execution through a Weekly Scorecard. The scorecard allows individuals to assess their performance based on completed tactics, with a target completion rate of around 85%. They also discuss the discomfort of addressing performance breakdowns and the importance of maintaining productive tension.
Importance of Intentionality and Time Management
The podcast underscores the significance of intentional time management to achieve desired results. It acknowledges the limited nature of time and the tendency to squander it. The hosts urge listeners to be mindful about how they spend their time and make intentional choices aligned with their priorities. They highlight the importance of saying yes and no strategically, organizing life around priorities, and avoiding reactive approaches. The podcast emphasizes that consistently taking purposeful actions throughout the day is crucial for realizing one's potential and achieving long-term goals.
The Power of Vision
Crafting a compelling vision is essential for personal and professional success. A vision should balance personal and professional aspirations, providing a line of sight and emotional connection to push through discomfort. The best visions are big, making you feel slightly uncomfortable and shifting from impossible to possible thinking. Asking 'what if' opens up possibilities, leading to 'how might I' action planning. A strong vision enables you to overcome challenges and execute with determination.
Long-Term Aspirational Vision
Thinking about all the things you want to have, do, and be in life is the starting point for a long-term aspirational vision. The vision should encompass physical, spiritual, mental, relational, financial, professional, and personal aspects. It should be bold, courageous, and inspiring, representing the life you deeply desire. This vision sets the stage for creating a detailed vision for the next three years that will inform your 12-week goals and plans.
Vision as a Driver of Performance
A significant shift in thinking is required to recognize the power of vision as a driver of high performance. Vision is often underestimated and seen as insignificant, but it is actually the ignition switch and power source for success. Understanding the true potential of vision empowers you to conquer fears, take consistent action, and lead a life of significance. Vision serves as the why behind your actions and creates ownership, enabling personal and professional growth.
Individual Coaching: Focusing on Vision and Action
During individual coaching sessions, it is important to start the conversations with the team members' visions. Discuss their progress and willingness to take necessary actions. The goal is to confront them with the reality that their actions should align with their long-term vision. Individuals have the choice of either lowering their expectations or finding the courage and discipline to consistently execute their plan.
Establishing a Team Vision: Creating a Common Goal
As a leader, it is crucial to establish a team vision that reflects the desired future for the company, division, or group. The team vision should be created after team members have developed their individual visions. During this process, brainstorming and specificity are encouraged. The team vision serves as a guide for determining what matters most and setting numeric values where applicable.
Planning and Execution: Importance of a 12-Week Plan
Planning is essential for allocating time and resources effectively, increasing the likelihood of successful goal accomplishment. However, many people have a bias for action and believe that they do not need a plan. Yet, relying solely on willpower is not enough. Creating and working from a written 12-week plan helps reduce uncertainty, focus on vital actions, and execute with intention. A well-structured plan enhances both short-term results and long-term capacity-building.
The Power of Personal Commitments
Making personal commitments is a powerful way to drive change and achieve desired outcomes. By setting specific goals and taking clear actions, individuals can make significant progress towards their objectives. However, many people struggle to follow through on their commitments due to hidden intentions and conflicting desires. It is important to become aware of these hidden intentions and consciously reconcile them with our stated intentions to ensure successful commitment execution. By understanding the power of personal commitments and being accountable for our actions, we can achieve breakthrough results.
The Impact of Broken Promises
Broken promises have a significant impact on relationships and the trust between individuals. When someone fails to follow through on a promise, it can lead to loss of integrity, confidence, and trust. Broken promises can cause breakdowns in relationships and contribute to failure and self-esteem issues. It is crucial for individuals to understand the impact of not keeping their commitments and strive to honor their promises to build strong and meaningful connections with others.
The Importance of Accountability
Accountability is essential to the success of personal and professional commitments. It involves taking ownership of our actions and results, recognizing that we have control over our choices. By being accountable, we can overcome challenges, learn from failures, and make the necessary changes to achieve our goals. It is crucial to view accountability as a positive concept rather than just consequences. When individuals embrace accountability, they can create a culture of ownership and achieve greater results in all areas of life.
Importance of Keeping Promises
Keeping promises is essential in personal and professional relationships. Understanding the consequences of broken promises and valuing one's word are key to delivering on promises. Counting the costs before making a promise and acting intentionally despite any lack of motivation are crucial for keeping commitments. Aligning thinking with core beliefs such as the importance of saying no and embracing delayed gratification can help maintain consistency with commitments.
Team Application and Success Tips
As a leader, making and keeping commitments is vital for building strong relationships and a productive workforce. Recognizing the impact of broken promises on emotional accounts and actively working towards keeping commitments is essential. Common pitfalls include giving up after missing a commitment, failing to confront missed commitments, and not valuing one's word. Tips for success include avoiding overcommitment, going public with commitments, finding accountability partners, and recognizing the importance of the first 12 weeks of engagement with the 12-week year system.
Listening books The 12 Week Year By Brian P. Moran & Michael Lennington
Most of us are used to annual planning over 12-month cycles. This book explains why itâs much more effective to compress your planning and execution into 12-week cycles, and how you can implement this system to improve your results by at least 4x.
