THE LOWDOWN EPISODE #48 - TIFO FOOTBALL w/ ALEX STEWART

“Tactics are repeated movements and processes that reflect the way a team sets out to win a game.”

TIFO Football is one of the world’s largest football media outlets with over 1 million subscribers. Their novel way of depicting the game merged with tactics, history and art has seen them go from strength to strength. Producer; Alex Stewart joined me to chart their incredible journey to date. We discussed a wide variety of topics including;

- Alex' unconventional pathway into football.

- Exploring the intersections between football history and tactics.

- The origin of TIFO Football and it's growth.

- Navigating the challenges and pitfalls of being a huge football media outlet?

- Finding your niche v Exploring widely?

- What exactly are football tactics?

Timestamps;

00:00 - 05:39 - Early start

05:40 - 20:15 - TIFO

20:16 - 28:42 - Tactics

28:43 - 33:16 - Positional Play & Pressing

33:17 - 41:50 - Producing Content

41:51 - 45:25 - Advice