The Pitch
#121 Ride iQ: Peloton for Horses
Oct 18, 2023
Cofounding sisters pitch Ride IQ, audio lessons for horseback riders. They discuss their organic growth, revenue projections, and expansion goals. The importance of recognizing competition is highlighted. The episode wraps up with show teasers and sponsorship messages.
42:30
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Quick takeaways
- Ride IQ's audio lessons provide focused guidance to equestrians during their rides, improving their learning and performance.
- Ride IQ sees the opportunity to expand into different sports and activities, leveraging its platform and coaching network.
Deep dives
Ride IQ: Bringing World-Class Coaching to Equestrians
Ride IQ is a mobile app that offers on-demand listen-while-you-train audio lessons taught by top equestrian coaches. With Ride IQ, riders can have an Olympic coach guiding them during their rides, improving their productivity and performance. The app has organically grown to over 1,500 paying members and $430,000 in annual recurring revenue (ARR) since its launch in August 2021. The equestrian market, with its 8 million riders globally, offers a significant opportunity for Ride IQ. The company aims to raise $1.5 million to expand its offerings and reach.
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