Trading Secrets 217. Daria Berenato: WWE Superstar breaks down the business behind professional wrestling and MMA, building the Sonya Deville persona, and monetizing outside of the franchise in real estate
Jan 13, 2025
50:15
This week, Jason is joined by professional wrestler, mixed martial artist, and former WWE women’s tag team champion where she performs under the ring name Sonya Deville, Daria Berenato!
Daria rose to prominence as a contestant in the 2015 season of WWE Tough Enough. Following her elimination, she signed a contract with the WWE where she performed under the WWE’s development brand NXT before moving to the main roster. She has spent the better part of her last eight years making her mark in WWE’s Raw and SmackDown brands. One of her biggest moments might have been in 2015 when she came out as the WWE’s first openly gay female wrestler and is now married to her wife Toni.
Daria breaks down why she thought that MMA would be the answer to long-term professional growth after high school, the crossovers between MMA, WWE, and content creation, hustling in LA leading to her hosting jobs and WWE, the audition process for Tough Enough, and what she finds the hardest part of WWE is. Daria also reveals her first steady paycheck with WWE, working up from NXT, being a part of the women’s evolution, the need to amplify emotions of the audience, creating your stage persona, how to monetize outside of the contract, her work in real estate, and the love/hate relationship with social media.
Daria reveals all that and so much more in another episode you can’t afford to miss!
Host: Jason Tartick
Co-Host: David Arduin
Audio: John Gurney
Guest: Daria Berenato
Stay connected with the Trading Secrets Podcast!
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Daria rose to prominence as a contestant in the 2015 season of WWE Tough Enough. Following her elimination, she signed a contract with the WWE where she performed under the WWE’s development brand NXT before moving to the main roster. She has spent the better part of her last eight years making her mark in WWE’s Raw and SmackDown brands. One of her biggest moments might have been in 2015 when she came out as the WWE’s first openly gay female wrestler and is now married to her wife Toni.
Daria breaks down why she thought that MMA would be the answer to long-term professional growth after high school, the crossovers between MMA, WWE, and content creation, hustling in LA leading to her hosting jobs and WWE, the audition process for Tough Enough, and what she finds the hardest part of WWE is. Daria also reveals her first steady paycheck with WWE, working up from NXT, being a part of the women’s evolution, the need to amplify emotions of the audience, creating your stage persona, how to monetize outside of the contract, her work in real estate, and the love/hate relationship with social media.
Daria reveals all that and so much more in another episode you can’t afford to miss!
Host: Jason Tartick
Co-Host: David Arduin
Audio: John Gurney
Guest: Daria Berenato
Stay connected with the Trading Secrets Podcast!
Instagram: @tradingsecretspodcast
Youtube: Trading Secrets
Facebook: Join the Group
All Access: Free 30-Day Trial
Trading Secrets Steals & Deals!
Boll & Branch:
Boll & Branch products are made different, so you can sleep better at night. Woven with the finest 100% organic cotton on earth. You can try Boll & Branch sheets for an entire month. Now's your chance to change the way you sleep with Boll & Branch. Get 15% off, plus free shipping on your first set of sheets at BollAndBranch.com/tradingsecrets
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Upside gets you cash back on daily essentials like gas, groceries, and dining. There are over 100,000 gas stations, grocery stores, and restaurants on the Upside app, ensuring that cash back is always just around the corner. Download the FREE Upside App and use promo code “tradingsecrets” to get an extra 25 cents back for every gallon on your first tank of gas.
Indeed:
Stop struggling to get your job post seen on other job sites. Indeed's Sponsored Jobs help you stand out and hire fast. There’s no need to wait any longer–speed up your hiring right now with Indeed. To get a $75 SPONSORED JOB CREDIT to get your jobs more visibility, head over to Indeed.com/SECRETS