Fantastic Leads and Where to Find Them... with Jim Schulze

Jim Schulze is a leading expert in lead generation and consumer intent. With a focus on high-quality leads generated through genuine interest, such as through Google ad searches and social media postings, he is dedicated to connecting businesses with valuable opportunities for growth and success.

They explore the variation of leads, the importance of lead quality, and the strategies to make the most effective use of leads. Jim emphasized the significance of being strategic in lead generation efforts, the need for persistence in lead follow-ups, and the potential advantages of blending in-house lead generation with purchased leads.

Takeaways:
1. The best leads have high consumer intent.
2. Persistence pays off.
3. Strategic and consistent follow-up.

Connect with Jim Schulze
Website: www.theleadswarehouse.com
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Timestamps:
00:00 The importance of follow-up in lead generation.
05:10 Different reactions to the term "leads."
10:22 Understanding the cost and effectiveness of different types of leads.
15:51 Contacting leads strategically over a period of time.
20:05 Speculation in marketing and blending lead generation strategies.
25:15 The impact of exclusive leads and competition in the marketplace.

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