Episode #42 - Imposter Syndrome - How to Help Employees Overcome It (with Jodi-Ann Burey)

Imposter syndrome is a common reason why employees aren't able to be advocates of the company brand. What's more, it has been shown that company leadership and culture can impact if and how imposter syndrome shows up in employees. Speaker and writer in this area, Jodi-Ann Burey, shares how companies can help their employees to overcome imposter syndrome.

The Internal Marketing Podcast is the unique podcast series that 'flips' the marketing conversation, from external to internal, sharing everything you need to know, to build the company brand and drive growth, by engaging and empowering its employees to become advocates of the company brand. If you're not already subscribed to The Internal Marketing Podcast, then join the 'internal marketing tribe' and subscribe, leave a review and share the podcast with anyone in your network whom, you believe, will find it valuable. Thanks for listening!

ABOUT JODI-ANN BUREY - Featured Guest

Jodi-Ann Burey, MPH (she/her) is a sought-after speaker and writer who works at the intersections of race, culture, and health equity. Her forthcoming book, AUTHENTIC(Flatiron Books, 2025) embodies her disruption of traditional narratives about racism at work, first presented in her TED talk, The Myth of Bringing Your Full Authentic Self to Work. Inspired by her own experience as a cancer survivor and her academic/professional experience in public health, Jodi-Ann is the creator and host of Black Cancer, a podcast about the lives of people of color through their cancer journeys. Jodi-Ann has over 15 years of entrepreneurial, corporate, non-profit and start-up professional experience. Jodi-Ann prides herself on being a cool auntie and a reluctant dog owner.

You can connect with Jodi-Ann on LinkedIn or via her website (www.jodiannburey.com).

ABOUT KERRY-ANN STIMPSON - The Internal Marketing Podcast Producer and Host

Kerry-Ann is the Chief Marketing Officer (CMO) of the JMMB Group, a financial services group of companies, headquartered in Kingston, Jamaica, with operations across the Caribbean. She is also the producer and host of The Internal Marketing Podcast, a personal passion project that was borne out of her belief that a company's growth and marketing strategies can't succeed, unless company employees (its most powerful advocates) are authentically engaged and empowered to deliver on the brand promise and to become advocates of the company brand. You can follow and connect with Kerry-Ann on LinkedIn.

ABOUT WORKSHOP  (The Internal Marketing Podcast's Season 4 Sponsor)

Workshop is an internal communications platform for creating beautifully branded, employee-specific campaigns. It replaces any internal email tool that you have and integrates with the other communication channels your team uses the most (including Slack, SharePoint, and Microsoft Teams). Head over to useworkshop.com/marketing to get a ton of awesome (and FREE) content and resources about how you can create and implement internal marketing campaigns and employee advocacy programs for your company. Also, sign up for their Happy Monday Club newsletter here.