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Product Bakery – The Product Management, UX & Design Podcast
#131 Why Strategic Expansions Fail: Researching the (Blue) Oceans
Jun 10, 2024
22:52
Even though we started talking about Jira and project management we've ended up on a crucial topic: Expanding product lines vertically and horizontally. We discussed the specific example of "True Fruits" a smoothie producer and some of their new products failed.
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