The Aperiam Podcast

CES 2026 Download

14 snips
Jan 21, 2026
Erica Chriss, an Adtech and media executive, shares firsthand insights from CES 2026. She discusses the newfound momentum in AI, spotlighting innovative home habitats and transformative ad tech with real case studies. The conversation touches on the blending of traditional and modern experiences, as well as agencies stepping up to orchestrate AI solutions. Erica highlights practical examples where AI and consumer insights sparked sales growth. The trio emphasizes the importance of human connection amid these rapid changes and the evolving landscape of advertising.
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INSIGHT

AI Spurs Open Conversations

  • CES 2026 showed market structure and AI driving openness to change across the adtech value chain.
  • Vendors and agencies felt both fear and greed, creating more candid conversations and collaboration.
INSIGHT

Home Habitats Become Seamless

  • The show blurred the old 'two shows' split and made home habitats feel more seamless and real.
  • Erica saw ad tech integrated into hardware with real case studies and brand-backed proof.
ADVICE

Orchestrate AI Tools For Brands

  • Help brands stitch multiple AI tools into coherent architectures instead of selling isolated point solutions.
  • Agencies should position themselves as system orchestrators that integrate creative, measurement, planning, and activation.
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