86. Steve O’Dell : Get to the Next Level by Living In Constant Discomfort

Dropping out of UCLA 5 months before graduating to start Tenzo Tea

Health benefits of drinking Tenzo Tea vs Coffee

The Opportunity Bus comes constant when in the right environment

Investing in things that compound : Knowledge, network & assets

Steve is the gas, his co-founder Robbie is the break

Process for raising money gets easier as you grow a business

Building a data base of his network

Scaling to a team of 8 employees too early

Business trips to Japan & lessons from their culture

Defining characteristics of a great CEO

Assigning values to tasks to help prioritize & be more productive within a day

Every day feels the same when you love what you do

Meeting Jeff Bezos & writing a thoughtful letter to him

The Regret Minimization Framework : Maximize Impact, Minimize Regret

Tactics for sending cold emails to increase chances of a response

Writing & reading daily every morning

Making your bed begins the domino effect for the day ahead

Creating motivation internally vs seeking it externally

Book + Podcast recommendations below

Area of his life he needs to put more effort into : family

First step to reaching your inner potential : Write down who you’re on a piece of paper

Challenge for the listeners : Pick & read one of the books mentioned on the podcast today