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In this episode of 5to9, I had a chat with Shyne Webster, a multidisciplinary designer, brand strategist, design education creator, Adobe Ambassador, extreme extrovert, and sneakerhead.
At 17, Shyne created her business, Designed by Shyne - a passion project turned clothing brand. After realizing her creative skills can be used as a service to brands, she evolved her business into an agency, offering design, brand strategy, and workshops on innovation and design thinking to over 100 clients. After graduation this year, she’s decided to scale down her business to freelance more freely with the clients she’s built up over the years while making space for slowness and new creative ideas.
We talked about how she started and evolved her creative business at such a young age, how Gen Zs view their careers, self-learning creative skills, the importance of mindset as a self-employed creative, and more.