Ep. 261 How I Raised It with Sterling Pratz of CarIQ

Produced by Foundersuite (www.foundersuite.com), "How I Raised It" goes behind the scenes with startup founders and investors who have raised capital. This episode is with Sterling Pratz of CarIQ, a payment platform for fleet vehicles (https://www.gocariq.com/). In this episode we talk about raising capital from strategic investors such as Visa, State Farm, Circle K and others. Sterling shares tips for dealing with strategics and how the pitching process is different from pitching VCs. He also shares some great tips for going into a VC meeting with a short slide deck that is like a "movie trailer" and more. CarIQ most recently raises a $15M Series B led by Forte Ventures with participation from Visa, State Farm Ventures, Telus Ventures, Avanta Ventures, Bridgestone, Navistar, and Circle K. How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $9.7 Billion since 2016. Create a free account at www.foundersuite.com.