Vena Solutions | With Darrell Cox, CFO

Darrell Cox has 15+ years of senior leadership experience in finance and business development. As a former VP of Finance at FreshBooks, he is no stranger to growth-stage companies. 

His recipe for finance leadership success relies upon leveraging “Agile CFO” methodology, an iterative process adopted from software development. 

Now, as the CFO at Vena Solutions — a growing company specializing in cloud-based financial planning and analysis software — Darrell has worked to build a finance team that leverages technology to meet business goals and avoid rear-view mirror reporting. 

Applying forward-thinking Agile CFO methodology to Vena Solutions, Darrell looked at the company’s five-year trajectory and thought about: 1) where the company wanted to be, and 2) how it could get there while balancing spending and growth. 

On this episode of The CFO Playbook, Darrell discusses his principles for applying an Agile approach to finance, how it can help you become a proactive CFO, and how to cultivate empathy (and why it’s necessary for finance leaders). Plus, he shares what he’s learned about managing and motivating a world-class finance team. 

Connect with Darrell on LinkedIn.

Connect with our host Rob on LinkedIn.

Full show notes and resources can be found at cfoplaybook.fm. 

If you want a better way to track and control your team’s spend, check out Soldo.com.

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