
Love, Hate, Create
Armando Turco | The Oatly Department of Mind Control, escaping a sea of sameness through diversity of thought
May 5, 2023
38:23
Executive Director, Brand & Creative for Oatly (North America), Armando has built a career spanning across leading agencies, media players and now ‘client-side’ at one of the most creative brands on the planet.
In this episode, we talk about Oatly’s Department of Mind Control, the primacy of creativity and the importance of diverse talent.
We also explore his experience taking the leap to client-side, de-risking creative instinct through community dialogue and what brands can learn from Oatly’s approach to in-housing.
Where to find Armando:
LinkedIn: https://www.linkedin.com/in/armandoturco/
Instagram: @arms21
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