ACQ2 by Acquired What Remote Work Looks Like in 2021 (and Beyond) with Doist CEO Amir Salihefendić
Dec 21, 2020
Amir Salihefendić, CEO of Doist, shares insights from over a decade of leading a fully remote team spread across 35 countries. He explores the challenges and advantages of asynchronous communication, emphasizing its importance in modern work environments. Amir discusses the evolution of remote work tools, the transformation of a side project into a successful business, and the nuances of managing a global workforce. He argues that merely transitioning to remote work without changing culture or tools won't solve existing problems.
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Todoist's Humble Beginnings
- Amir Salihefendic started Todoist as a side project in 2007, not intending it to be a business.
- It took four years before he made his first hire, a support person, simply to avoid answering emails.
Doist's Growth and Expansion
- Todoist, bootstrapped and profitable, has about 100 employees and has seen consistent growth.
- They expanded to a second product, Twist, a communication tool designed for asynchronous work, five years ago.
Remote Work Needs a New Stack
- Simply replicating office tools in a remote setting isn't effective.
- A new “stack” for remote work is needed, similar to how Git revolutionized software development.