The Think Media Podcast 468: New YouTube Changes You MUST Know for 2026!
69 snips
Dec 4, 2025 Discover the crucial changes coming to YouTube in 2026! Subscribers no longer guarantee views as the platform evolves. Find out why low-effort content won't cut it and how a disciplined approach can lead to greater success. Understand the importance of metrics like clicks and watch time, and how they drive distribution. Learn the different roles of shorts and long-form videos, with an emphasis on how long-form content is the underrated engine for growth. Plus, master the art of packaging your content to avoid being ignored!
AI Snips
Chapters
Transcript
Episode notes
Interest Trumps Subscriber Counts
- YouTube now runs on an interest graph, not the social graph, so subscribers don’t guarantee views.
- New channels can outpace established ones if they match audience interest and packaging.
Double Your Packaging Time
- Double the time you spend on packaging so your videos get a chance to be watched.
- Improve titles, thumbnails, and openings to win clicks and minutes watched.
Think Media's Subscriber Mix Example
- Sean explains Think Media's subscriber mix caused audience confusion across varied topics.
- That mix forced the channel to fight for every view by improving topic clarity and packaging.