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Best Of Sales Skills Podcast

👍 💬 Social Selling for Enterprise Deals with Carson Heady

Mar 1, 2023
28:15

Strategic, enterprise sales require strategic social selling support.

Carson Heady is a well-respected & proven social selling practitioner.

Leading Microsoft's healthcare business development team, Carson is a great example of what's possible using social while targeting those larger accounts. 

If you'd like more of Carson maybe his podcast Social selling for newbies is for you or one of his two books. Birth of a salesman or Salesman on fire.

You will be surprised at Carson’s approach to volume outreach, particularly how Carson balances the volume versus quality part of his prospecting and messaging.

A good example of this would be the massive amount of people he would try to connect with inside his targeted accounts so he can socially surround his prospects, it’s a very unique approach.

Carson also shares his sales foundations and approach to outreach for those C-level clients. 

Carson is very intelligent, speaks well and has a very clear process to support his strategy


Catch all versions of me here.

https://linktr.ee/markmcinnes
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