Open Channels FM How to Pitch Stories That Matter in the WordPress Community
8 snips
Jul 8, 2025 Discover the secrets to crafting compelling story pitches specifically for the WordPress community. Learn what makes a story newsworthy, focusing on timeliness, originality, and conflict. Explore the challenges faced by independent news outlets and the importance of audience engagement. Delve into advocacy for secure hosting and the collaborative efforts among companies to enhance trust. Plus, hear how in-person events can boost your PR strategies and storytelling effectiveness. Get ready to elevate your media outreach!
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Elements of a Newsworthy Story
- A story's newsworthiness depends on impact, timeliness, prominence, and other key elements.
- Journalistic criteria help gauge if a pitch fits the media outlet's audience and standards.
Respect Journalist Resource Limits
- Be mindful of the journalist's limited time and resources when pitching stories.
- Include all necessary information and be patient if responses take time, especially around deadlines.
Tailored Pitches Win
- Tailored pitches that show understanding of a media outlet's audience are valued.
- Spray and pray pitching reduces chances of coverage and wastes effort.