AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Intentional Wisdom
Ep.35 - Jonathan Goodman - Winning at Business without Winning the Internet
Jan 14, 2025
Jonathan Goodman, a successful entrepreneur and author of 'The Obvious Choice', shares insightful strategies for business success without the need for online fame. He discusses why prioritizing real customer engagement over social media metrics is crucial. Jon evaluates Greg's side business using frameworks from his book, emphasizing the potential of coaching as a future model. The duo explores how trust plays a vital role in hiring decisions and the complexities of decision-making in business, providing listeners with practical takeaways for navigating their own ventures.
56:02
Episode guests
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Successful businesses thrive on genuine, personal relationships rather than merely chasing online popularity and social media metrics.
- Fitness coaches often fail to monetize their online presence despite appealing personas, indicating a disconnect between online engagement and real-life success.
Deep dives
The Importance of Direct Relationships in Business
Building a successful business often relies more on direct relationships and less on achieving fame online. Many entrepreneurs mistakenly believe they must gain a massive following on social media to succeed, but this approach can be counterproductive. Instead, engaging personally with potential clients and developing genuine connections can lead to more meaningful business opportunities and higher client retention rates. The journey towards becoming the 'obvious choice' involves focusing on person-to-person interactions rather than chasing online fame.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode