It’s our 100th episode of Earned! What an incredible ride it’s been. We truly couldn’t have done it without you, our loyal listeners. Thank you! To celebrate this milestone, we’ve compiled all of the best moments, learnings, and takeaways from our amazing guests over the last 100 episodes, highlighting their tried-and-true approaches and philosophies around influencer marketing, the creator economy, brand building, marketing strategies, leadership, entrepreneurship, and more. To help you follow along, we’ve listed timestamps for the different themes and speakers below. But if you’d prefer to watch this compilation instead, head over to our YouTube channel (linked below) to see our guests in all their glory. We can’t wait to make Earned even bigger and better. On to 200!

Topic and Speaker Timestamps:

1:33 - Influencer Marketing Best Practices

Mehdi Mehdi, Rare Beauty
Calum Watson, Gymshark
Lee Stimmel, Amazon Studios
Sarah Lee, Glow Recipe
Samantha Sichel, Live Nation
Michelle Miller, K18
Marianna Hewitt, Summer Fridays
Susan Yara, Naturium

15:09 - Social Media Platforms & The Creator Economy

Adrienne Lahens, TikTok
Doug Weiss, Instagram
Roxy Young, Reddit

20:13 - Brand Building

Raissa Gerona, Revolve
Angelic Vendette, Alo Yoga
Scott Sassa, Milk Makeup
Dr. Brent Ridge & Josh Kilmer-Purcell, Beekman 1802
Aïda Moudachirou-Rébois, MAC Cosmetics

28:05 - Marketing Strategies

Ken Landis, Bobbi Brown, Tula, & DIBS Beauty
Ju Rhyu, Hero Cosmetics
Katie Welch, Rare Beauty
Marc Hustvedt, MrBeast
Kory Marchisotto, E.L.F. & Keys Soulcare
Ashton Wall, ColourPop

37:18 - Leadership Philosophies

Ana Maria Henao, Microsoft
Toto Haba, Benefit Cosmetics
JuE Wong, Olaplex
Reuben Carranza, Kate Somerville

44:29 - Industry Trailblazers

Janet Gurwitch, Laura Mercier & Advent International
Jesse Draper, Halogen Ventures
Danessa Myricks, Danessa Myricks Beauty

Connect with the Guests:

Mehdi Mehdi’s LinkedIn - @MehdiMehdi
Calum Watson’s LinkedIn - @CalumWatson
Lee Stimmel’s LinkedIn - @LeeStimmel
Sarah Lee’s LinkedIn - @SarahLee
Michelle Miller’s LinkedIn - @MichelleMiller
Marianna Hewitt’s LinkedIn - @MariannaHewitt
Susan Yara’s LinkedIn - @SusanYara
Adrienne Lahen’s LinkedIn - @AdrienneLahen
Doug Weiss’s LinkedIn - @DougWeiss
Roxy Young’s LinkedIn - @RoxyYoung
Raissa Gerona’s LinkedIn - @RaissaGerona
Angelic Vendette’s LinkedIn - @AngelicVendette
Scott Sassa’s LinkedIn - @ScottSassa
Dr. Brent’s LinkedIn - @DrBrent
Josh Kilmer’s LinkedIn - @JoshKilmer
Aïda Moudachirou-Rébois’s LinkedIn - @Aïda Moudachirou-Rébois
Ken Landis’s LinkedIn - @KenLandis
Ju Rhyu’s LinkedIn - @JuRhyu
Katie Welch’s LinkedIn - @KatieWelch
Marc Hustvedt’s LinkedIn - @MarcHustvedt
Kory Marchisotto’s LinkedIn - @KoryMarchisotto
Ashton Wall’s LinkedIn - @AshtonWall
Ana Maria Henao’s LinkedIn - @AnaMariaHenao
Toto Haba’s LinkedIn - @TotoHaba
JuE Wong’s LinkedIn - @JuEWong
Reuben Carranza’s LinkedIn - @ReubenCarranza
Janet Gurwitch’s LinkedIn - @JanetGurwitch
Jesse Draper’s LinkedIn - @JesseDraper
Danessa Myricks’s LinkedIn - @DanessaMyricks

Connect with Conor Begley & CreatorIQ:

Conor’s LinkedIn - @conormbegley
CreatorIQ LinkedIn - @creatoriq

CreatorIQ YouTube - @TribeDynamics
CreatorIQ Instagram - @creatoriq
CreatorIQ TikTok - @creator.iq
CreatorIQ Twitter - @CreatorIQ

032 La nueva ruta de la seda