Ep. 121 Kim Gubera, CEO at PIRTEK

Letting go of control and trusting your team. Leadership, especially during challenging moments, requires composure rather than reacting with stress or panic. Kim reflects on her experience as a first-year CEO, sharing how panicking when things go wrong can affect the entire team. She learned that staying calm, even in tough situations, lead to clearer decision-making and outcomes.

Preparing for change and attrition. Attrition is a normal part of business transitions, especially after events like mergers. Not everyone adapts, due to personal choice or the organization’s needs. In franchises, where changes can often cause concern among franchisees, Kim effectively minimized attrition by maintaining transparency. She hosted town halls, answered questions, and communicated clearly, ensuring a smooth transition.

Balancing work-life and franchise success. Jordan and Kim discuss the shift from the traditional workaholic mindset, emphasizing the importance of work-life balance while maintaining high standards. Effective leadership means supporting employees' well-being, fostering alignment with company goals, and cultivating a culture where engagement thrives. This is especially important in franchising, where success hinges on empowering franchise owners and constantly selling the vision.