Side Hustle School Ep. 3110 - First $1,000: Murder Mystery Lover Sells Clues in the Mail
Jul 7, 2025
Discover how a crime fiction aficionado turned her passion into profit by creating a unique detective-for-hire game. Players receive intriguing clues through the mail, adding an immersive twist to storytelling. Learn about her creative process, from the initial concept to impressive financial success. She’s transformed curious readers into engaged participants, showcasing how a love for mysteries can evolve into a lucrative side hustle.
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Hybrid Storytelling Enhances Value
- Combining physical mail with online interaction creates a richer, more personal storytelling experience.
- This hybrid approach can turn a reading hobby into a profitable side hustle.
Angela's Detective Game Journey
- Angela created an eight-week detective game mailing physical clues and running an online forum.
- She refined the game iteratively, balancing storytelling and participant engagement to reach $1,000 in revenue.
Start Small, Then Scale
- Start small by pitching your idea to a niche group to validate demand and secure early customers.
- Use social media and a simple online store to expand reach and sales gradually.