Optimal Work Daily - Career, Productivity and Entrepreneurship
1667: Product Launch Failure: How to Avoid It by Testing Before You Build by Jeff Goins of Goins Writer
Apr 24, 2025
08:42
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Quick takeaways
- Testing ideas in real life allows entrepreneurs to gain valuable insights and clarity through action rather than excessive planning.
- Validating market demand by asking direct questions ensures product development aligns with customer needs and preferences.
Deep dives
Understanding Market Demand
Recognizing and validating market demand is crucial for product development. Success hinges on answering three fundamental questions: What do I love? What am I good at? And what do people want? These elements form an intersection known as the 'sweet spot,' where personal passions align with market needs. By focusing on what people actually seek, entrepreneurs can create products that effectively address real needs, rather than relying solely on their personal interests or expertise.
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