Discover effective strategies to revive ghosted sales deals. Learn how to re-engage stalled prospects by referencing past conversations and sharing relevant content. Gain practical tips to reignite interest and restore communication, ensuring dead leads are given a second chance.
Re-engaging stalled deals can be achieved by referencing prior discussions to highlight the prospect's priorities and concerns.
Providing valuable content related to previous conversations demonstrates ongoing attentiveness and can reopen communication with ghosted prospects.
Deep dives
Re-engaging Stalled Deals Through Priorities
When deals begin to stall and prospects go quiet, it's essential to reconnect by highlighting previously discussed priorities or problems. A practical strategy is to send a follow-up email that references a key issue from earlier conversations, asking if it has ceased to be a priority or if they have found alternative solutions. This approach shows that you are attentive and genuinely concerned about their needs, which can reignite interest. For instance, reminding them of a critical problem they expressed can re-engage them and clarify their current situation regarding that issue.
Providing Value to Re-establish Connection
Another effective tactic for re-engaging ghosted prospects involves sending them valuable content related to previous discussions. This could include sharing articles, podcast episodes, or insights that are relevant to the topics you discussed. For example, mentioning how a conversation about cost reduction reminded you of successful work with another company can provide valuable context and reignite their interest. By showing that you are still thinking about their needs and challenges, you can potentially reopen the lines of communication and reaffirm your role as a helpful resource.