Kirsty Sharman, Founder of Referral Factory talks with Ben about how you can turn your existing customers into a marketing channel. Referral Factory helps large and small companies to maximise on an untapped marketing resource they already have, their own customers. Why is referral marketing such a big deal, though? Ben and Kirsty outline the benefits of setting up a referral program with Referral factory from start to finish. Show Notes
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